How Design Helped a 25-year-old Technology Company Become an Acquisition Target

OVERVIEW:
A 25 year old hospitality software firm was experiencing a period of flat sales and revenue growth. The CEO of the organization had made the decision that market conditions were right for growth, but that the firm needed a partner to assist with strategy design and execution. After meeting with Stonehill they were excited about the possibilities of using design thinking and design sprints to execute on this vision.

APPROACH:
The company initially engaged with Stonehill to provide strategy, marketing, analytics, and organizational design. Stonehill worked with executives and product owners within the organization to create a 3-year strategy, determine readiness levels of the organization, and to execute go to market tactics. Stonehill provided ongoing change management, project management, and process improvement for over three years.

RESULTS:
During the engagement, the company grew significantly, garnered significant market share. They began servicing some of the largest restaurants across the country. The software company sold to a publicly traded organization and continues to operate today as a wholly owned subsidiary.