Leveraging Diversity and Experience to Accelerate Education

OVERVIEW:
A leading historically black public university was working on their enrollment forecast for the next 10 years. This projection was based on simple demographic information as millennials were having less children than generation x. The provost of the university needed ideas for how to diversify the schools revenue and wanted to investigate using design thinking to engage her staff and continue on their mission of empowering a diverse population of students to reach their potential by providing innovative academic programs and transformational experience.

APPROACH:
The organization was faced with declining freshman enrollment and wanted to rethink how it could leverage the history of being a HBCU to attract a more diverse set of Freshman applicants. The University engaged Stonehill to facilitate a design thinking session consisting of the Provost and all of their direct reports. 

RESULTS:
The session lasted two days and resulted in over 50 new initiatives. The initiatives were prioritized and are currently being implemented through the Provosts office.